One of the largest media events to hit the world took place last weekend in locations in the UK, America, Australia, Brazil, China, Germany, Japan and South Africa to rally mass support to tackle climate change. Up to 150 acts played at the Al Gore inspired Live Earth concert, which had an estimated broadcast audience of 2 billion. The concerts aimed to set a 'green example' for other music events by using measures such as eco-friendly electricity, sustainable lighting and carbon-neutral travel, but UK and US media has been critical of the use of private jets, leftover trash and the lack of efforts to provide concertgoers with more educational materials. Here at CSR Asia there’s a debate to whether using celebrities such as Madonna, Razorlight, Kasabian, Keane, Beastie Boys and the like to send out important messages about climate change will actually have any long term impact. For articles covering the event see
here and
here. For the seven-point pledge that the crowds were asked to support see below the fold.
The seven-point pledge
1 To demand that my country join an international treaty within the next two years that cuts global warming pollution by 90% in developed countries and by more than half worldwide in time for the next generation to inherit a healthy earth
2 To take personal action to help solve the climate crisis by reducing my own CO2 (Carbon Dioxide) pollution as much as I can and offsetting the rest to become 'carbon neutral'
3 To fight for a moratorium on the construction of any new generating facility that burns coals without the capacity to safely trap and store the CO2
4 To work for a dramatic increase in the energy efficiency of my home workplace, school, place of worship and means of transportation
5 To fight for laws and policies that expand the use of renewable energy sources and reduce dependence on oil and coal
6 To plant new trees and to join with others in preserving and protecting forests
7 To buy from businesses and support leaders who share my commitment to solving the climate crisis and building a sustainable, just and prosperous world for the 21st century.